DRIFT eat + drink
Hyatt Regency La Jolla

DRIFT eat + drink
Hyatt Regency La Jolla

DRIFT eat + drink
Hyatt Regency La Jolla

DRIFT eat + drink
Hyatt Regency La Jolla

DRIFT eat + drink
Hyatt Regency 
La Jolla

Location
San Diego, California

Services Provided
Interior Design / Branding

DRIFT eat + drink has been transformed, creating an energetic dining experience that provides multiple options for the guest. Bar and grab & go coexist in an inclusive space that allows for flexibility in use and efficiency in service. The restaurant transforms fluidly from daytime to evening and creates a dynamic space that serves guests’ needs. Inspired by the natural beauty and surf culture of the Southern California coast, the aesthetic is a fresh and modern approach in the interior design and menu.

DRIFT eat + drink has been transformed, creating an energetic dining experience that provides multiple options for the guest. Bar and grab & go coexist in an inclusive space that allows for flexibility in use and efficiency in service. The restaurant transforms fluidly from daytime to evening and creates a dynamic space that serves guests’ needs. Inspired by the natural beauty and surf culture of the Southern California coast, the aesthetic is a fresh and modern approach in the interior design and menu.

DRIFT eat + drink has been transformed, creating an energetic dining experience that provides multiple options for the guest. Bar and grab & go coexist in an inclusive space that allows for flexibility in use and efficiency in service. The restaurant transforms fluidly from daytime to evening and creates a dynamic space that serves guests’ needs. Inspired by the natural beauty and surf culture of the Southern California coast, the aesthetic is a fresh and modern approach in the interior design and menu.

DRIFT eat + drink has been transformed, creating an energetic dining experience that provides multiple options for the guest. Bar and grab & go coexist in an inclusive space that allows for flexibility in use and efficiency in service. The restaurant transforms fluidly from daytime to evening and creates a dynamic space that serves guests’ needs. Inspired by the natural beauty and surf culture of the Southern California coast, the aesthetic is a fresh and modern approach in the interior design and menu.

DRIFT eat + drink has been transformed, creating an energetic dining experience that provides multiple options for the guest. Bar and grab & go coexist in an inclusive space that allows for flexibility in use and efficiency in service. The restaurant transforms fluidly from daytime to evening and creates a dynamic space that serves guests’ needs. Inspired by the natural beauty and surf culture of the Southern California coast, the aesthetic is a fresh and modern approach in the interior design and menu.

Vibrant colors paired with calming, neutral tones provide a look unique to California; it exudes the casual and cool ambiance often associated with the region. In addition to design, RoseBernard Studio created the brand identity including name, logo and all collateral.

Vibrant colors paired with calming, neutral tones provide a look unique to California; it exudes the casual and cool ambiance often associated with the region. In addition to design, RoseBernard Studio created the brand identity including name, logo and all collateral.

Vibrant colors paired with calming, neutral tones provide a look unique to California; it exudes the casual and cool ambiance often associated with the region. In addition to design, RoseBernard Studio created the brand identity including name, logo and all collateral.

Vibrant colors paired with calming, neutral tones provide a look unique to California; it exudes the casual and cool ambiance often associated with the region. In addition to design, RoseBernard Studio created the brand identity including name, logo and all collateral.

Vibrant colors paired with calming, neutral tones provide a look unique to California; it exudes the casual and cool ambiance often associated with the region. In addition to design, RoseBernard Studio created the brand identity including name, logo and all collateral.

RBS_Hyatt_La Jolla_03
RBS_Hyatt_La Jolla_Drift_Color
RBS_Hyatt_La Jolla_Drift_Cocktail
RBS_Hyatt_La Jolla_Drift_INTBar
RBS_Hyatt_La Jolla_Drift_Flatbread
RBS_Hyatt_La Jolla_Drift_Coaster
RBS_Hyatt_La Jolla_Drift_FullSpace
RBS_Hyatt_La Jolla_Drift_ExtPatio
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RBS_Hyatt_La Jolla_Drift_NightPatio_02
RBS_Hyatt_La Jolla_Drift_Card_01

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