Hyatt La Jolla – Drift Branding + Identity

Hyatt La Jolla – Drift Branding + Identity

Hyatt La Jolla – Drift Branding + Identity

Hyatt La Jolla – Drift Branding + Identity

Hyatt La Jolla – Drift Branding + Identity

Drift Eat & Drink features a color palette inspired by the natural beauty and surf culture of the Southern California Coast. The format of the seasonal menus at DRIFT highlight regional ingredients and healthful eating. A refined brand identity, and tabletop accents evoke a relaxed coastal attitude the embodies the surf and sand lifestyle.

Drift Eat & Drink features a color palette inspired by the natural beauty and surf culture of the Southern California Coast. The format of the seasonal menus at DRIFT highlight regional ingredients and healthful eating. A refined brand identity, and tabletop accents evoke a relaxed coastal attitude the embodies the surf and sand lifestyle.

Drift Eat & Drink features a color palette inspired by the natural beauty and surf culture of the Southern California Coast. The format of the seasonal menus at DRIFT highlight regional ingredients and healthful eating. A refined brand identity, and tabletop accents evoke a relaxed coastal attitude the embodies the surf and sand lifestyle.

Drift Eat & Drink features a color palette inspired by the natural beauty and surf culture of the Southern California Coast. The format of the seasonal menus at DRIFT highlight regional ingredients and healthful eating. A refined brand identity, and tabletop accents evoke a relaxed coastal attitude the embodies the surf and sand lifestyle.

Drift Eat & Drink features a color palette inspired by the natural beauty and surf culture of the Southern California Coast. The format of the seasonal menus at DRIFT highlight regional ingredients and healthful eating. A refined brand identity, and tabletop accents evoke a relaxed coastal attitude the embodies the surf and sand lifestyle.